Skills

Management

Leadership
Project Mgmt
Agile - SCRUM
Team Mgmt
Analytics

Design

UI Design
UX Process
Sketch
User Research
Photography

Marketing

Branding
SEO
SEM
Copywriting
Advertising

Communications

English
Spanish
Public speaking
Teaching

Web Development

HTML
CSS
JS
PHP

Software Dev

Agile
RUP (UML 1.1)
Info Architecture
DB modeling

Other Skills & Qualities

Personal:
  • Compassionate
  • Mindful
  • Creative
  • Humorous
  • Innovative
  • Passionate
  • Curious
  • Open-minded
Professional:
  • Discipline
  • Leadership
  • Proactivity
  • Resolution
  • Enthusiasm
  • Storytelling
  • Quick Learner
Social:
  • Negotiation
  • Psichology
  • CRM
  • PR
  • Public Speaking
  • Team Leadership
Interests:
  • Science
  • Technology
  • Design
  • Sociology
  • Economics
  • Physics
  • Philosophy
  • Mindfulness.
Hobbies:
  • Podcasting
  • Traveling
  • Comedy
  • New work paradigms
  • Hiking
  • Photography

Work Experience

SANTANDER BANK Product Owner - Santander Globile

Madrid, ES
2019 - Currently

Management of a mid-size team composed by senior mobile programmers and designers (Swift, Android).

  • Created the product vision and UX of of the new Global Mobile App for Santander Bank.
  • Defined user stories and journeys for the flow of the Mobile App for all 10 countries where Santander Bank is.
  • Manager of the Globile Starter App Squad.
  • Conducted User Research in multiple countries.

OPINNO Product & UX Lead

Madrid, ES
2019

Management of a mid-size team composed by senior programmers (Python, Django), designers and devops.

  • Define the product vision, UX and UI of all external web products.
  • Creation and management of a new online learning app, with course management, from scratch.
  • Creation of a new design language for all external web apps.
  • Management of the intranet of the company. Job offers, employees, contracts, project costs and 360 evaluations.
  • Creation and management of a new online learning app, with course management, from scratch.
  • Management and improvement of all the suite of apps: Challenges for corporate contests, Events for event planning and ticket sales and Academy for online learning and MOOCs.

Inter-American Development Bank (EXR) Senior UX Designer & Website Project Manager

Washington DC, US
2017 - 2018

Project management and UX Design for all the external IDB's web projects including the main website and more than 45 products

  • Project Management & UX Design of all web projects from over 30 departments. for the entire latam region.
  • UX Design and Branding curation of the web-related external digital contents produced by the Bank
  • Defining success metrics and KPIs across all channels for e-marketing strategies within the Bank.
  • Curation and preservation of the Bank's Brand across all web products.
  • Client relationship and management for EXR's clients on web strategies.
  • Executed over 30 successful new websites across the Bank's sectors
  • Successfully completed the implementation the new Core web CMS platform, a capital project for the Bank.

Webjac Studio Founder

Worldwide
2006 - Currently

Webjac Studio is my freelance studio for web design & development, UX design, corporate image, WordPress, SEM and Hosting. Visit the updated portfolio.

  • Web Design, Development and Consultancy for over 40 clients. in USA, UK, Australia, Poland, Uruguay, Venezuela, Spain & France.

Tentara Digital Chief of UX & Web Development

Remote, US
2014 - 2016

Working as a semi-permanent contractor in charge of all of Tentara's Digital strategy for them and their clients:

  • Concept, design and development of their new website.
  • Increased yearly revenue in over 40%.
  • Management of their development team. over 30 client's projects including: Web design, UX and Mobile App design

Daily Wellness Web Designer & Developer

Remote, US
2015

Working as a semi-permanent contractor for a year designing and developing for multiple projects including:

  • Multiple Websites development for their Auclair brand
  • Mobile App design for their Asensia brand.
  • Book Design and typesetting of the book: "Growing Younger everyday" by Dr. Laurie Steelsmith.

Match.com / Meetic.es WebMaster

Madrid, ES
2011 - 2012

Managed all web projects & deployment for both Meetic.es and Match.com for Spain and Portugal. My responsibilities included:

  • Management and deployment of the new webapp (v6).
  • Development of new translations, landing pages, banners and marketing strategies.
  • Increased conversion rate percentages in 118%.

Redradix UX Designer

Madrid, ES
2013

In Redradix I developed several projects for different clients of the company like Liberty Insurance, SyncTest, etc. using Rails as the main technology behind the projects.

Front-end developer using HAML and SASS for several projects, making all the groundwork for backend developers to integrate their code into the app.

Hipertextual UX Designer

Madrid, ES
2013

While in Hipertextual I accomplished the release of the new design of the network and also developed new sites for content partners like Telefonica.

  • UX Designer for all the Hipertextual blog networks. Collaborated on the release of the full redesign of the network.
  • Designed and developed Telefonica's Think BIG blog with a complete overhaul of the layout.

Lextrend S.L. Web Designer & UX

Madrid, ES
2010 - 2011

Developed all the UX, CSS & HTML in projects for MAPFRE, EPSA and several multinational companies.

San Gabriel High Teacher & Faculty Advisor

Valencia, VE
2006 - 2009

Computer Science Teacher from 9th to 11th Grade (High School).
Teaching more than 300 students weekly.

Delegation Faculty Advisor: Faculty Advisor for the MUN Delegation of the School.

Web Ink, C.A. Founder & Director

Valencia, VE
2004 - 2006
  • Founder member of Web Ink, C.A. / Image Director and Main Designer.
  • Project Director: Main Coordinator of Work Groups, web architecture supervisor. User Interface and Experience Designer.
  • Corporate Director: General Management of the company. Human Resources management. Accounting and Financial reports. Marketing and advertising strategies.
  • Income growth in more than 80%.
  • Web Development and Strategy for more than 20 different companies.

Talks

  • July 2011: Lecture for the Web Developers Association of Spain regarding the differences between designers & developers in Madrid.
  • July 2010: 40-hour course about Web & WordPress development including deep knowledge of CSS & CSS3, web layout using HTML5 and creating a WordPress theme.
  • February 2010: Talk on the Simon Bolivar University about the future of the web.
  • October 2009: Opening & closing keynote of the first BarCamp in Venezuela, BarCamp Valencia.
  • From 2008 to 2010: Several Web-related courses talks as part of the Refresh Valencia group.
  • March 2008: Talk about WordPress in BarCamp Miami.
  • Future of Web Apps 2008 & 2009 in Miami, Fl.
  • UN Models: 2004: Harvard National Model of United Nations (Belize) (Legal Commitee).
  • UN Models: 2004: Venezuelan MUN: USA - UNICEF.

Achievements

  • Web Developer & UX Designer for 15 years. Check the Portfolio.
  • Project Manager on over 100 UX & Web projects, as well as digital strategy.
  • Speaker in Web-related events, digital, bootstrapping and startup culture.
  • Managed & designed websites with over 100 million monthly views: hipertextual.com, match.es, iadb.org
  • Projects I've developed:
    • Podcast: Oh Fork it! (Current)
    • Podcast: Robot (2014-2018)
    • Podcast: Se Habla Geek (2016)
    • Payments Solution: ServPaid (2016)
    • Fun project: All Purpose Card (2015)
    • Created the Tech community in Valencia VE: Refresh Valencia (2008 - 2011)
    • Organized Venezuela's 1st unconference: Barcamp Valencia (2009)
    • Tech News Daily Website: eldiar.io (2012)
    • Podcast: Shufflecast (2009)

Education

Master in Web Design Creactiva Institute

Madrid, Spain
2010 - 2011

Master Studies in Web Design, UX & Interaction Design, Interfaces and Web Development.

Obtained Degree: Master in Web Design

Information Engineering UNITEC

Valencia, Venezuela
2002 - 2009

I - XV quarter of Information Engineering, UNITEC.

Obtained Degree: Information Engineer

UDMUN - UNITEC Models of UN

Valencia, Venezuela
2004 - 2006
  • 2004 - Delegate: Harvard National Model of Unitec Nations. Legal Committee.
  • 2005 - Chair President: World Health Organization, MONUDI 2004.
  • 2005 - Chair President: DISEC Commitee, MONUDI 2005.
  • 2006 - Secretary General: MONUDI 2006.